What's really keeping your board up at night?

We asked 370 finance professionals across 15 countries what their boards and clients are actually asking. The answer isn't what most reports are built to answer. See what's driving the confidence gap, and how to close it.

We surveyed 370 finance professionals across 15 countries to find out what their CEOs, boards, investors, and clients are really asking. Cash flow tops the list (40% say it's the number one question they face), followed by profitability and margins. These aren't year-end questions either. They're coming up in monthly calls, quarterly reviews, and ad hoc messages.

The research also uncovered a confidence gap. Finance professionals who layer forecasting, scenario planning, and custom KPIs on top of standard reporting are 1.6x more likely to say they can answer board-level questions with confidence, compared to those relying on reports alone. 62% of the most confident respondents actively use forecasting and scenario tools, versus 39% of those still building their toolkit.

Read the full report to see the complete breakdown by region and role, and what separates confident answers from hesitant ones.